Information On Pet Franchises
Pet Industry Facts & Trends
If you think that Australia is not a nation of animal lovers, then you are wrong. Just take a look at this statistic: it is estimated that 5.7 million of Australia's 9.2 million households own a pet.
That’s a lot of pets and that’s a lot of money being spent in an industry that is full of business opportunities and excellent franchisors who are looking for investment.
It is a country that clearly loves it animals. If you are a potential business owner who feels the same and want to mix your love with their work, then we have good news; there are a huge amount of brilliant pet franchises out there for you to invest in.
Whether your desire is to train animals, groom them, or even just provide day-care for the little (and not so little!) guys, then you are in luck and a franchise could be just the option for you.
Franchises offer investors the opportunity to join a business that has already carved out a reputation in the pet industry. You can benefit from a business that is known and looked for when pet owners consider who they will go to for services.
You can also benefit from training and ongoing support from people who have more experience and know the industry inside out. Another great thing about pet franchises is that they have low barriers to entry.
So, even if you have no experience, this could still be the answer for you and your career.
Franchises are often experts at marketing in their particular fields too, as they know where to look for potential clients and how to garner more business.
If you are nervous about taking the leap and starting your own pet business, then a franchise could be the option for you.
Here are some more interesting facts and trends about the pet industry in Australia:
- The pet industry in Australia was estimated to be worth $13 billion in 2021. That is a lot of money being spent on the furry friend in the family.
- There has been a rise in subscription services and online retail in the pet industry. Whether it be for toys, or food, or some other item or service, this is yet another revenue stream for savvy franchises who know the market.
- According to IBISWorld, between 2012 and 2021, the market size of Australia’s pet industry has grown on average 4.3% every year. This is incredible to see and further proof of Australia’s love for animals and pets.
- According to ABC, the average dog-owning household spends an estimated $1,975 a year on their dogs, including $622 on food and $397 on veterinary services. There is also expense on training, grooming and other general expenses.
- In Australia, there are 168 pet dogs for every 100 pet cats. Don’t worry if you are a cat person though; there will still be franchise opportunities for you!
- A study has shown that 59 percent of petless households want a pet in the near future. This demonstrates a market that is not only set to grow, but one that wants to grow into the future.
- According to PetRescue, Queensland had the highest number of pet adoptions (14,599) in 2020. This represents an increasing market for those who have businesses within this sector in the area.
- There are around 4,000 pet groomers in Australia. It is an industry where demand has grown substantially over the past couple of decades. People want their pet to look the part!
- According PayScale, dog walkers in Australia earn about $25 per hour. According to some experts, this is an area where there is considerable in opportunity within the Australian marketplace.
- PetKeen gave a rundown of the purchasing habits of Australian pet owners. It stated: “Pet food is the top expense of Australian pet parents, followed by health-related products for pets… Australian consumers are increasingly drawn to premium food, supplies, and services for their pets. They have one of the highest rates of pet ownership in the world, and most pet parents consider their pets as members of the family.”.
- An essay on Pet Industry of Australia also discussed the changing buying trends within the pet market. It stated: “With the rise in discretionary income over the years, premiumization trends have increased; consumers nowadays pay more attention to high-quality products for their pets, and with higher incomes they are likely to pay more for these premium products”.
- The above two statements detail why it is not surprising to see new franchises come into this sector that offer a more premium service for Australian pet owners. This is an area that more and more franchises are making the best from.
- Pet training has become hugely popular in Australia, with franchise working in that area priding themselves on their reputation to do a great job training your animal.
Pet spending by category, has been broken down the following way, according to a recent survey.
- Food 34.6%
- Veterinary services 18.4%
- Pet healthcare products 11.8%
- Products or accessories 8.9%
- Clipping/grooming 4.7%
- Other 21.6