Start a Listen To Your Body Franchise in Australia| Franchise Direct Australia

Listen To Your Body are recruiting motivated people to join our National Franchise Network. LTYB delivers Small Group Training workouts customised to the individual.

Listen To Your Body is an established, proven Group Personal Training Brand established over 20 years ago with 23 Franchises Australia Wide.

How are we different?

Put simple, we target Inactive members who won’t join a DIY gym or a large Group fitness circuit brand. This market needs personalisation, accountability, expertise and need to feel safe.

LTYB specialise in tailored workouts within a group of up to 15 members. The member does not have to keep up with others, they are given specific exercises through our world class programming provided from LTYBHQ. There are 8 main training zones with Multi-level exercises to cater specially. This is why we have a huge focus on the 45+ market.

LTYB’s greatest strength is member retention with the average member retaining for 9 months and has an average spend of $1600-$1800.

Lets talk numbers!

Starting from the start- It cost between $120k-$160K to set up an elite Fitness studio. This covers everything other than the equipment which is part of the ongoing budget.

The average studio cost around $250k per year to break-even.

Many high performers hit $400K in revenue with multiple over $500K.

Studios main target is 100 on the direct debit at $52-$55 per week.

High performers have 180-300 on Direct debit. ( we do sell packs as well)

LTYB Studios usually break-even between months 1-6 due to low staffing, manageable running cost and smart leasing.

Lets talk numbers!

The average studio has 160 Active members per month with a breakeven of 100 members. The average weekly membership is $50 + pack options from $200-$1000. The high performers have 250+ members per month.

The last 2 studio opens were profitable inside 5 weeks.
The average studio investment is approx. $150K.

What Support do I get as a LTYB Franchisee?

Opening and Ongoing Support

Site selection
Project management to get you open
Recruiting your PT team
National Support Centre
Marketing support
Sales training
Monthly structured training/upskilling sessions.
Lead Generation support through proven campaigns.
All programs are supplied through the portal that pushes out to the tech
We save thousands of $$ through LTYB Suppliers
Entire project support
Quarterly site visit business performance and coaching
Dedicated Performance coach
Epic Annual Conference
Specialised project support ongoing where required
Access to LTYB Central which has the entire business systems accessible.
The Franchise network

Anything else as required.

Are you suitable to own a LTYB?

We have 3 types of owners.

A Personal Trainer looking to step up and own a studio.
A Business minded fitness focused person who manages the business. (Non-PT)
An ambitious fitness minded business person with Multi-Studio plans.
All models are proven, in fact our best Multi site owner has 400 on the debit in 2 sites and is pushing $1M in sales for a $500K -$520K break-even.

Do you have the skills required?

LTYB focuses on 4 key success drivers…

Strong Training Team
Sales Skills
People Management
Business Skills

However, we must be honest, we want people who will follow the LTYB systems/processes and team players.

We provide full support and training to develop these key drivers.

Enquire now for further details about this excellent fitness opportunity!

Click below to receive more information about this incredible opportunity!

Listen To Your Body Financial Data

The following financial information was provided by Listen To Your Body to give you more information about the costs associated with a Listen To Your Body opportunity

Minimum Investment

$120,000

Total Investment

$150,000

Length of agreement

Franchise agreement term: 5 x 5 (Our Franchise Agreement is a friendly 13-page document with no harsh terms.)

Renewal Fee

Legal fees

Transfer Fee

Marketing fees

Royalties

Royalties are % based rather than fixed.

Listen To Your Body Success Stories

Listen To Your Body Testimonials

I was a LTYB member for 3 years and fell in love with the individualised, inclusive workouts. I loved it that much, we decided to buy a LTYB almost 10 years ago. We have run a very strong studio for over 9+ years and positively impacted the lives of so many in our community. We have found the support, communication and the way LTYB continue to improve and innovate a key driver to keep us motivated for almost a decade . This is the best decision we have ever made.

Leanne,

Listen To Your Body

I was a 28-year-old Accountant in my previous career and always wanted to run my own business in an industry I was passionate about, hence why Fitness was the perfect fit. I found Ben and LTYB to be super responsive through the whole process and the support has been incredible. The programming support has been a massive success driver for our team. We have sold over 500 packages by week 10 and we were cash flow positive by week 5. Currently, we stopped selling memberships as we are full with 310 members. I highly recommend having a chat with Ben if you are willing to work hard and follow the LTYB Systems.

James,

Listen To Your Body

I was a Studio Manager at Strathmore for many years until I eventually purchased the flagship studio from Ben who is the current CEO and Founder of LTYB. The thing that impresses me is I have been in the system for 12 years and the LTYBHQ continue to innovate, improve systems and I still learn so much from our site visits and weekly communication. Our studio had the highest Revenue year in FY23 and had a GP of 55%.

Andrew,

Listen To Your Body

I shopped multiple brands for many months before I found LTYB. Ben was the best to deal with as he was super-fast on communication, very honest, not greedy and made the process to open my own studio so easy. I launched my business with a huge member base, I got a 100% ROI within 20 weeks, have a profit of 55% and opened my second site in late 2022 which is now a top 4 studio with Williamstown. There are plans for Studio 3 and 4 in 2024. I highly recommend learning about LTYB if you have the dream of owning your own Fitness studio.

Marco,

Listen To Your Body

After training as a client, myself at our Strathmore LTYB studio, I knew that I wanted to help others transform their lives like I had. LTYB had just a positive impact on my life that I decided to purchase the East Keilor Franchise in 2017. The support I have had from the Franchisor, Head office and the other Franchisees has been amazing. Having a family of 5 I love the fact that I can work around hours that suit me. Prior to Covid our business was going from strength to strength and I have no doubt that when we return it will be onwards and upwards.

Laurie, East Keilor Studio Owner,

Listen To Your Body

My wife and I purchased the LTYB Strathmore franchise in 2017, and it’s been a brilliant experience so far. It has allowed us to escape the monotony of 9 to 5, and gives us the flexibility to enjoy the lifestyle that we like The LTYB franchise model has been finely tuned over many years, and the assistance from all the staff at head office, including the franchisor Ben Fletcher is first class. We enjoy the mix of running our own business, whilst also having a support team to call on when needed. Our business just keeps growing and now we are enjoying the financial rewards this brings.

Andrew, Strathmore Studio Owner,

Listen To Your Body

I love being a LTYB Franchisee because I get all the systems and support that is needed to run a very busy business. We train close to 300 clients per month and we would not have experienced the growth without the structures, systems, lead generation support and any support requirement from LTYB Head Office. I have been with the brand since 2011 now and have seen it go from 1 studio, 100 members to 13 studio’s and thousands of members and growing. I recommend being a LTYB Owner if you are willing to work hard, follow the systems and support the LTYB Community.