Soul Origin is built from a passion to connect, the willingness to learn and the vision to deliver. The culture is the soul of the brand. A culture that brings people together and represents the soul and origin of authentic food and coffee flavours from around the world.
WHO IS SOUL ORIGIN?
Join a food and coffee franchise with Soul Origin!
Soul Origin has become a household name in Australia for its specialty boutique roasted coffee and healthy, tasty food. With over 150 locations nationwide, the brand has gained a reputation for providing fresh, nutritious meals to the everyday Australian. Joining Soul Origin as a Franchise Partner, food-obsessed entrepreneurs can tap into a proven business model, a strong market position, innovative product offerings, and a supportive franchise community.- Highest average store sales in category
- Multi-Award Winning Franchise
- Specialty Roasted Coffee
- Fresh food prepared daily in-store
- Bullet-Proof Model
- Secondary revenue through catering arm
- Vertically integrated operation
- Over 150 stores across Australia and New Zealand
FOOD IS THE HEART OF OUR BUSINESS!
Before we even opened our first store more than ten years ago, we cared about what Australians thought. And what you thought was that you deserved a better, healthier, tastier food option, regardless of what time of the day it was. Our family couldn’t have agreed more. Fast forward to today and 150 stores later, your thoughts have become our purpose - to create healthy, satisfying food, made fresh daily, using the freshest local ingredients. Because goodness in means goodness out. And we all want to feel good about what we’re eating.Our Soul Origin Training
Prior to opening your Soul Origin store, all new Franchise Partners complete the comprehensive initial six-week training program.You will be trained by experienced in-store and support centre team members. Our training consists of a mix of theoretical, digital and practical training. You will be required to travel to Sydney for your training induction and management workshop. This will be held in the Soul Origin Support Centre and a training store in Sydney. This will ensure you will learn everything you need to know to operate and grow your business.
From signing to opening we back you, support you and provide you with everything we can to make to make you a success. So come in, take a seat at our table and become part of the Soul Origin Family.
Franchise Fee: $60,000 (plus GST)
Initial Training Fee: The training fee is $15,000 (plus GST) and includes initial training plus support from our New Store Opening team both pre and post opening.
Store fit out and set up costs: Typically, a Soul Origin store including fit out costs approximately $300,000 to $450,000 (plus GST). These costs include equipment, design, council site fees, POS systems, all fixed electrical and other appliances, all non-fixed items, signage, menu, artwork and wall displays, software and legal fees. These costs exclude the one-off Franchise and the Initial Training fees. Note: the investment required for the store fit out will vary depending on the size and layout of the location secured.
Ongoing Royalty/ Franchise Management Fee: 9% of weekly NET sales is payable to Soul Origin on an ongoing basis.
Additional Costs: Additional costs are associated with the rental or lease of the selected site. The franchise partner is expected to occupy the premises and cover all associated costs and is required to take out a bank guarantee to cover financial obligations of the lease.
Franchise partners should consider the costs associated with obtaining the following mandatory insurances: Public Liability, Work Cover, Disability Insurance and Comprehensive Insurance - all of which are standard requirements for every Australian business operator.
Other costs include working capital for the first few months, legal costs, plus any required license fees.
For all other additional costs please refer to the Soul Origin Disclosure Document.
Soul Origin achieves maximum rating on the Australian Franchise Rating Scale™.
It is with great pride that FRANdata, a renowned and independent international authority in franchise ratings, unveils Soul Origin as a recipient of a 5-star rating.
A five-star rating is the highest outcome possible on the rating scale and Soul Origin is one of only six Australian food-related franchise systems (QSR, Cafes, Coffee, Bakeries, Desserts and more) to have achieved this distinction since the ratings program commenced in 2019.
Awarded as a very high-performing brand across both performance and transparency measures, Soul Origin was analysed through a rigorous and detailed assessment to determine the rating of the business. The comprehensive evaluation is allocated after an independent and fact-based assessment spanning seven key categories that dictate and highlight critical working parts of the franchise formation.
In achieving this very strong 5-star rating, Soul Origin was able to demonstrate a high level of transparency and franchise performance. Being recognised with this highly esteemed accolade showcases the level of professionalism and exemplary performance across the Soul Origin brand.
Soul Origin Managing Director / CEO Hao Quach shares, “We are thrilled to be recognised as the first and only brand in the salad and breads category in Australia to receive such an incredible accolade that highlights the wider team’s remarkable performance and unparalleled professionalism in the workplace. Soul Origin ensures every detail of product and service is to the highest level of standard”.
FRANdata’s Australian CEO, Darryn McAuliffe, commented: “A standout feature of the Soul Origin Franchise System is its line of sight over, and how it helps franchisees to improve, the key success drivers of each business. With strong follow-up support practices and sound financial performance, it was no surprise to find proof of healthy satisfaction levels across the franchisee network. Importantly these satisfaction levels are measured by an independent external provider”.
Rating assessment outcomes from the Australian Franchise Rating Scale™ are being delivered now to participating franchise systems and recorded by The Australian Franchise Registry™.
It was always my dream to own my own business. I used to work in corporate banking and worked long hours. I decided if I was going to work long hours I wanted to do it for myself and my family. I took the leap, joined Soul Origin and haven’t looked back.
One of the best parts of my experience at Soul is the support. Their support and guidance has given me the confidence to develop my team members and deliver a high level of customer service
The Team at Soul Origin is very committed, experienced,caring and easy to work with. It is with this great support that we grow and develop the skills to drive our businesses further into the future confidently!!
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