A former supermarket manager who always dreamt of working for himself, Steve shows how choosing the right franchisor can make all the difference.

“V.I.P.’s strong brand and marketing efforts definitely helped build my customer base,” he says.

“People always compliment how good my trailer and signage looks; I’ve even gained a few customers from it!”

Those customers came quickly. After just four weeks in business, Steve’s average weekly income (AWI) grew to over $2,200. And it didn’t stop there. He now has 52 regular customers, most of whom are aged care providers and real estate agents.

Best of all, Steve gets to spend his days outdoors doing what he loves:

“I was always volunteering to do other people’s lawn. So when my wife and I were in a good financial position, I knew I was ready to change careers and do something outdoors.”

After sending an enquiry through the V.I.P. website and spending a day shadowing franchisee Chris Profiris on the job, he knew a V.I.P. Lawns & Gardens franchise was the right fit.

“I enjoyed it so much that it was a really easy decision to go with V.I.P.,” he says.

Together with V.I.P.’s strong brand, nationwide marketing efforts and ongoing support, Steve built his business by contacting previous service enquiries and pitching his services. Many quickly became customers and the rest, as they say, is history.

But Steve’s story doesn’t end there, because he still has plenty of plans for future growth:

“Once I reach my goal of having over 80 regular customers, I want to hire someone to take on the extra work so I can keep expanding the business.”

So take it from Steve: if you choose the right franchisor and are prepared to get stuck in, the sky’s the limit when it comes to what you can achieve for you and your family.