Soul Origin is built from a passion to connect, the willingness to learn and the vision to deliver. The culture is the soul of the brand. A culture that brings people together and represents the soul and origin of authentic food and coffee flavours from around the world.
“Our philosophy is that everyone deserves to eat fresh food, every day… after all – your body deserves it. We have a vision to lead the way in re-educating the world about how they think about fast food.”
Soul Origin coffee is a specialty blend that is roasted locally in Melbourne, Australia and can rival any boutique café when it comes to quality and taste. Only using coffee that is fully traceable and is sourced through direct relationships with farmers and co-ops. The green beasns are carefully selected, graded, roasted, and blended specifically to meet Soul Origin standards, always with a focus on quality.
“A key commitment of Soul Origin is to the long-term sustainability of the coffee industry, both at home and at origin.”
Why us?
We are the family that you choose.
Food has always been at the core of many families, it brings people together, builds relationships, and creates bonds and memories. It does more than just feed our stomachs. Food and family are fuel for our soul; it provides us a connection and belonging and that is the true essence of Soul Origin.
We don’t pretend to know everything, but what we do know is how to create fresh food and a killer coffee.
Come in, take a seat at our table, and tell us about your day.
Let’s have a laugh, share a joke… or two.
The world can be a crazy place but you’re not alone – we got you! A reliable friendly face to brighten your morning and take the stress out of your day. We see you, we hear you, we know who you are, and you are always welcome here.
Ready to make that coffee?
How it works
The Soul Origin team (family) works with you! When you grow we grow, so we are there every step of the way. Our fresh food and killer coffee is backed up by our experience and knowledge in operations, marketing, training, product development, franchising, and bucket loads of passion. With the best in QSR behind you, you can believe we have your back and want you to succeed from the day you sign the agreement.
So where to now? Reach out to us to let us know your interested. This will kick off an application process and will provide key information that will help you work out if a franchise with us is the right thing for you.
From here we will start more formal proceedings with some interviews, an opportunity for you to have a look at our financials, a discovery day where you can get the feel for a day in a life of a Soul Origin store.
After this if you’re still thinking we’re the family you’re going to choose then we’ll finalise your Soul Origin documentation and get you ready for your inauguration – a six-week intensive training program which will cover all aspects of owning and running a Soul Origin location. Then finally it is D Day and we celebrate with the rest of the family with a Store Opening Day!
From signing to opening we back you, support you and provide you with everything we can to make to make you a success. So come in, take a seat at our table and become part of the Soul Origin Family.
Franchise Fee: $60,000 (plus GST)
Initial Training Fee: The training fee is $15,000 (plus GST) and includes initial training plus support from our New Store Opening team both pre and post opening.
Store fit out and set up costs: Typically, a Soul Origin store including fit out costs approximately $300,000 to $450,000 (plus GST). These costs include equipment, design, council site fees, POS systems, all fixed electrical and other appliances, all non-fixed items, signage, menu, artwork and wall displays, software and legal fees. These costs exclude the one-off Franchise and the Initial Training fees. Note: the investment required for the store fit out will vary depending on the size and layout of the location secured.
Ongoing Royalty/ Franchise Management Fee: 9% of weekly NET sales is payable to Soul Origin on an ongoing basis.
Additional Costs: Additional costs are associated with the rental or lease of the selected site. The franchise partner is expected to occupy the premises and cover all associated costs and is required to take out a bank guarantee to cover financial obligations of the lease.
Franchise partners should consider the costs associated with obtaining the following mandatory insurances: Public Liability, Work Cover, Disability Insurance and Comprehensive Insurance - all of which are standard requirements for every Australian business operator.
Other costs include working capital for the first few months, legal costs, plus any required license fees.
For all other additional costs please refer to the Soul Origin Disclosure Document.
Being Involved with Local Communities is a Passion of Soul Origin
Part of your community.
Being involved with local communities is a passion of Soul Origin. Whether it’s our friendly faces in-store serving up your morning brew or taking part in community projects, we strive to create better outcomes for those around us! With over 127 stores, Soul Origin is fast becoming a staple in many local communities and it’s not just for coffee. You’ll find us working with schools, sports programs and in this instance, outreach programs for the vulnerable. . Warriewood Soul Origin is the latest store that has been working to better the community that they are a part of. Partnering with the AOK Community Outreach program Warriewood Soul Origin has been helping to bridge the food insecurity gap felt by many through donating meals.
Working with AOK Community Outreach
Anthony the Franchise Partner from Warriewood Soul Origin and the Warriewood Team have been serving delicious coffee, fresh food and our signature Soul Origin enthusiasm every day for the past 5 years. Anthony decided to join Soul Origin because ‘his passion is making people happy and Soul Origin helps me achieve this.’ This passion is not just something he limits to work but extends this to the local community – working with AOK Community Outreach donating any unsold food.
AOK Community Outreach is an amazing organisation who focuses on “Acts of Kindness” for their local area. They service the whole community by setting up a safe space for people to come grab a meal, have a coffee and/or even freshen up with a haircut. The Soul Origin food donations and donations from home cooks and other businesses help to facilitate and provide meals to individuals experiencing food insecurity and those in the community whom the street is there home. Sarah Morris, the Director of AOK Community Outreach shared with us the impact Soul Origin’s donations had on just one night. With Anthony and the Warriewood Team providing over 30 meals. According to Sarah Morris their mission is to provide:
“With so much food insecurity in the world right now our AOK Earth Angels are here to make sure no one goes without support by providing homecooked meals or redirecting food that we have been lucky to rescue from community businesses that would have no other option but to dispose of their amazing food. We understand life can hit hard when we least expect it and Acts Of Kindness Community Outreach aim to provide a nonjudgmental space for people to feel safe to reach out in their time of need”
Anthony and Soul Origin’s Philosophy
Anthony and his team’s work is inspirational. He well and truly embodies the Soul Origin value to be human and inclusive. According to Anthony: “As a business have a responsibility to give back to the community.” And we couldn’t agree more. At Soul Origin we encourage our Franchise Partners to not only be that friendly face but to work alongside their community members to create better outcomes for all.
When asked what advice he would give to future Franchise Partners, Anthony shared with us: “Talk to everyone, and get to know the local community and the local businesses.” Joining the Soul Origin family provides the opportunity to grow a successful business and to enable you to help those in your community.
If you think this is something you would like to be a part of you can reach out to AOK Community outreach here to become an Earth Angle here aokcommunityoutreach@gmail.com . Or like Anthony you’d like to be part of the Soul Origin Family reach out to us here:
It was always my dream to own my own business. I used to work in corporate banking and worked long hours. I decided if I was going to work long hours I wanted to do it for myself and my family. I took the leap, joined Soul Origin and haven’t looked back.
One of the best parts of my experience at Soul is the support. Their support and guidance has given me the confidence to develop my team members and deliver a high level of customer service
The Team at Soul Origin is very committed, experienced,caring and easy to work with. It is with this great support that we grow and develop the skills to drive our businesses further into the future confidently!!
Soul Origin | Miranda Store Opening
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Soul Origin - Franchising with Soul
